R&B publicist. three months of press for your record.
press campaigns for R&B and soul releases. we build the list, write the release, get the record to the outlets the way each one asks for it, and pitch it every week.
$500–$2,500a month
3-month minimum, $1,500 to $7,500 for a release. start 2 to 3 months before the release date.
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media list, weeks 1 to 2
press release, weeks 2 to 3
record goes out, weeks 3 to 4
pitching, weeks 3 to 12
interviews and features, weeks 6 to 12
tour press, weeks 8 to 12
your report, every week
release day, week 10
what R&B and soul outlets ask for.
| outlet | covers | how it takes music | lead time and other rules |
|---|---|---|---|
| SoulTracks | r&b and soul | a picture, the music as a file or a link, and a one-sheet. | two weeks before you want the story to run. says it covers 2 or 3 submissions a day. |
| SoulBounce | r&b and soul | music, press releases and tips to one email address. | do not add it to a mailing list it did not join. |
| YouKnowIGotSoul | r&b and soul | music and materials by email to the submissions address on its contact page. | submissions sent to the owners' own addresses are not reviewed. |
| The Urban Music Scene | r&b and soul | a press release or bio by email, with the music as a zip of mp3 files or a streaming link. | covers gospel, jazz and R&B. no songs or videos with profanity. |
| ThisIsRnB | r&b and soul | one email address for all submissions, separate from general enquiries and advertising. | no lead time stated. |
| KJLH 102.3 FM | r&b and soul, radio | the song by email to the station's music address. every song needs a registered ISRC code. | for higher rotation a song must already be at number 35 or better on a chart such as Billboard or Mediabase. |
| 103.9 WDKX | r&b and soul, radio | an mp3 of the clean radio version by email or its upload form, with contact details, social links and a short bio or EPK. | it will not download music from links sent by email. |
| The Drop 104.7 | r&b and soul, radio | up to three clean-version songs through its form, with cover art and a file or link it can download. | submissions are reviewed about once a month. a whole album sent in is skipped. |
outlets that cover every genre.
| outlet | covers | how it takes music | lead time and other rules |
|---|---|---|---|
| NPR Music, All Songs Considered | general, radio | an email with a link to a page where one original song can be heard. | no status updates. a submission does not guarantee airtime. |
| KEXP | general, radio | streaming and WAV download links by email to the music director. no attachments. | airplay cannot be bought. wait two weeks before following up. |
| KCRW | general, radio | a broadcast-clean .wav or .aiff file by email to the music department. | no lead time stated. |
| Bandcamp Daily | general | a link to the release on Bandcamp, saved as a draft or private. no links to other platforms. | eight weeks before the release date is ideal. says it receives about 1,000 pitches a week. |
| Atwood Magazine | general | one direct link to the music, on one service only. | at least three weeks for a premiere. one follow-up at most. |
| EARMILK | general | through SubmitHub or Pillargram only. | no lead time stated. |
| BBC Music Introducing | general, radio | upload tracks through its Uploader, which sends them to BBC radio shows. | UK-based artists only. |
every outlet we have read is in how to get press for your music.
what the retainer covers.
what the price covers
- a media list built for this record: trades, consumer press, radio shows that run interviews, podcasts and the outlets that cover your genre
- the press release, written and sent
- the record serviced to the list, as links and as files, and as discs where an outlet asks for one
- pitching for features, interviews, reviews, premieres, performance slots and year-end roundups
- interview scheduling and every media inquiry answered
- tour press in each market around your dates
- a report every week: who was pitched, who replied, what is scheduled
- the clippings file at the end: every piece that ran, with its link and date
- one contact for the whole engagement: Raine, the founder, by text, DM or email
billed separately
- radio promotion and playlist promotion, which are their own campaigns
- social media management and paid ads
- postage and manufacturing for physical copies
- paid placements and sponsored posts. we do not buy coverage
questions.
how much does a publicist for R&B and soul cost?
ours is $500 to $2,500 a month with a 3-month minimum, $1,500 to $7,500 for a release. the fee is set by the size of the campaign and given to you in writing before you start. a single announcement on its own is the press release.
what do R&B and soul outlets ask for?
SoulTracks asks for a picture, the music and a one-sheet, two weeks before you want the story to run. SoulTracks says it covers 2 or 3 submissions a day. SoulBounce takes music and press releases at one address, and asks not to be added to mailing lists. KJLH asks for a registered ISRC code on every song it considers. The Drop 104.7 takes up to three clean-version songs and reviews submissions about once a month.
when should the campaign start?
2 to 3 months before the release date. the first weeks go to the list and the release, and the outlets that publish a lead time ask for music two weeks to three months ahead.
which other genres do you work?
jazz, smooth jazz, R&B, adult pop, world music, new age and Americana.
the campaign, month by month, is on the press campaign page. working in jazz? see the jazz page.